For public authorities and organisations « Muuvit


Benefits of physical activity on cognition

Physical activity has benefits for cognitive skills such as observation, verbal and mathematical skills, IQ and memory.

Some findings about the link between exercise and school results:

  • Physical condition is linked to success at school. (Welk et al. 2010)
  • Active children have lower stress levels during the school day. (Lambiase et al. 2010)
  • Physically active pupils are more successful at school, get along well with others and have a better awareness of their own health. Active pupils also plan to continue their studies in high school and university more often than their passive peers. (Kantomaa 2010)
  • Physical activity effects memory, concentration and energy levels. (Hillman et al. 2008 and Coe et al. 2006)
  • Physical activity before school lifts the energy level to better receive learning (Hulley et al. 2008)
  • Physical activity and cognitive functions a have significant positive relationship (Sibley & Etnier, meta analysis 2003)
  • Physical activity has a positive influence on self-esteem (Tremblay et al. 2000)

Read also the recommendation „Physical Activity and Young People“ by the WHO (.pdf)



Playing, interactivity and the learning process

Playful and interactive elements have many functions in the learning process. They can support intelligence, the ability to concentrate, creativity, motivation, lingual development and motor coordination.

Playing and interactivity can help pupils to stay focused and increase willingness to expend effort, especially in phases where ability to concentrate is down.



Learning and moving in the spirit of Muuvit!

Muuvit Adventure is a fun and easy-to-use learning platform that teachers can use to support a healthy lifestyle among their pupils, while enriching their work as educators. The online learning environment consists of information about travel destinations, quizzes, small lists of vocabulary, educational games and easy exercise tips.

Did you know

Video games are often strongly criticized as making children passive. But according to a listing by CNBC, six movement-based games, like Wii Fit and Guitar Hero, are currently among this generation’s top ten favourites. There is even a national programme called Health Games Research with headquarters at the University of California, Santa Barbara.


Childhood obesity is a serious health challenge

According to the WHO, childhood obesity is one of the most serious public health challenges of the 21st century. Overweight children are also likely to become overweight adults. Diabetes, high risk of cardiovascular illnesses and low self-esteem are just a few examples of problems that flow on from obesity.

Muuvit was developed to fight against increasing obesity in children. A study carried out in Finland pointed out that children continued to be more active even three months after taking part in the Muuvit Adventure.

Read more on the Childhood Obesity page of the World Health Organization WHO.

Reach your goals with Muuvit

Muuvit is an established health promotion programme used in schools and a highly effective communication tool used by public authorities and programme managers.

Existing health, education and CSR programmes can be integrated into and promoted by the Muuvit Adventure, allowing you to reach a large number of pupils, teachers and parents and achieve sustainable effects in a cost-efficient way.

Muuvit Adventure

Muuvit Adventure is a fun and easy-to-use programme used by teachers to support a healthy lifestyle in class and enrich their work as educators. This highly popular programme encourages children and parents alike to be more physically active and to improve their daily diet. Children will get more enjoyment out of school as they attain common goals with their peers.

Muuvit for Partners

Muuvit for Partners is based on the same principles as the Muuvit Adventure, but gives public authorities and programme managers the opportunity to integrate own programme goals, content and visual elements into the Muuvit format.

Existing programme content can be integrated into the printed materials and, by request, into the online adventure as well. You define the content and provide us with the elements of your visual design – the integration is carried out by Muuvit. Muuvit also takes care of registration, logistics and help desk.


On the References page you can see examples on how

  • the public authorities in Zürich and Hamburg used Muuvit as a communication and promotion instrument for their programmes
  • the World Heart Federation and UEFA integrated their content into Muuvit
  • the German Bundesliga football team VfL Wolfsburg use their own tailored Muuvit platform for their CSR programme

Muuvit in your Region?

Would you like the schools in your region or country to participate in the Muuvit Adventure as well or would you like to have a Muuvit Adventure tailored to your needs in your region or country? Feel free to contact us.